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Automated production of chocolate boosts competitive edge

2021-08-02

In recent times, chocolate products have become a hot selling good in the live broadcast, successfully driving a wave of chocolate fever. As people's living standards continue to improve today, China's chocolate market is also showing momentum for expansion, and major chocolate brands are beginning to emerge in the market competition. Along with a series of chocolate production lines going into production, it also provides the prerequisites for chocolate brands to open up the market.


Since then, chocolate has mainly relied on product positioning and giving products about emotions and other special meanings while contributing to consumption. However, with the collision of domestic and international chocolate brands in recent years and the diversification of beauty products and nutritional supplements, competition in the chocolate market has become increasingly fierce.


chocolate production


In this market context, some of the more promising chocolate brands have continued to innovate and advance. At the same time, some emerging chocolate brands have also grown up with differentiated advantages based on their specialized production lines and product development strength.

The raw material ratio and taste of chocolate have always been the key points people look for when consuming chocolate. Still, traditional chocolate production mostly uses lower performance processing equipment or manual processing. They are making it difficult to achieve higher quality and silky state in mixing raw materials, which has also become the key to the lack of competitive advantage of domestic chocolate.

A domestic snack brand has adopted fresh cocoa butter, sugar, milk powder, and other high-quality processing raw materials in recent years. They through a strict ratio of raw materials, equipped with chocolate paste filter sieve, coating machine, mixing tank, automatic conveyor belt, and other processing equipment, specifically to create a better taste, more nutritious low-fat and low-sugar chocolate. The automatic mixing tanks and other processing equipment allow the chocolate ingredients to be evenly mixed at high speed, resulting in a wide range of products, such as truffles and dark chocolate, with a smooth, light texture and a delicate, rich taste. Today, the brand's chocolate products are the main choice of the new generation of consumers.


chocolate machine


In addition, to better meet the current consumer demand, some brands in recent years around the chocolate product development and production and specifically built a modern, standardized Qiaoq production plant. I learned that a chocolate brand had built multiple automated chocolate production lines that integrate mixing, stirring, pouring, cooling, molding, conveying, mold baking, and packaging through factory renovation.

Not only that but the chocolate production plant also, through the continuous strengthening of new product research and development, the output of flower tea chocolate, nut chocolate, and other diversified products. After transforming the processing plant to automation and intelligence, the quality and efficiency of chocolate have better guaranteed. The total annual production of chocolate has reached more than 10,000 tons.

In 2020, China's average chocolate consumption per person was only about 70 grams. This data and Japan and South Korea per capita two kilograms per year, seven kilograms of chocolate consumption per capita in Western countries per year have a large gap. Looking at the current market, it is not that the chocolate market is no longer hot. Still, it means that more healthy and nutritious, diversified high-quality chocolate will become the new growth point of the market.